Giovanna Minenna, a former Business Administration student at Red River College, certainly knows a thing or two about raising eyebrows in Manitoba.
And the local entrepreneur — owner of boutique chain Brows by G — caught the eye of millions more people this week, when she and her husband and business partner, Scott Russell, entered TV’s notorious Dragons’ Den to make a pitch to some of Canada’s toughest and best-known investors.
The duo flew to Toronto late last year, but only recently announced to local media that they’d faced the infamous Dragons, leaving friends and clients anxiously awaiting the air date of last night’s episode.
During Minenna’s on-air pitch, the brow queen shared stories of her success here in Winnipeg, and asked for $400,000 for 16 per cent of her company in order to continue expanding across the country.
Her solid business plan and pitch prompted three of six Dragons to shoot fiery deals her way.
Jim Treliving, chairman and owner of Boston Pizza International, offered $400,000 for 20 per cent of the company, with an eye on helping the duo franchise. Manjit Minhaus, co-founder of Minhas Breweries, Distillery and Wineries, offered the same amount to help grow their cosmetic product line across the globe. Finally, renowned venture capitalist Arlene Dickinson matched her fellow Dragons’ offers, but with an added promise to build more corporate stores.
In the end, Dickinson tweezed out a successful deal.
But long before she was making pitches on TV, Minenna was shaping her career path right here at Red River College.
She says she started her educational journey like many her age — unsure of what she wanted to study or do for a living. She enrolled in university classes, but it wasn’t long before she realized she needed a career that sparked her creativity. Read More →