Located in Winnipeg’s vibrant Exchange District, Red River College is renowned for providing accessible, innovative, applied learning and research in an advanced environment, creating skilled graduates to drive the Manitoba economy.

The Creative Communications program prepares you for a career in advertising, broadcasting, media production, journalism, business communications and public relations.

The program gives you a high degree of knowledge and competency so you can obtain an entry-level position in a wide range of communication-based jobs. Courses are augmented by training in electronic publishing, web design, social media, editing, creative writing, photography, and marketing.

You have access to a media production/TV studio, radio station, editing suites, a Foley studio as well as other dedicated lab spaces. Because applicants considered eligible by the selection committee will be tested according to the date of the completed application, you are encouraged to apply prior to the February 28 deadline. Your application is complete when you have submitted all of your supporting documentation.

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Contact Information

Tracey Seida
Program Coordinator


Advertising Major

Graduates of the Advertising major look to futures with traditional advertising agencies, small business, corporate offices or government departments where they work as copywriters, media strategists, or client service representatives.

Journalism Major

Students in this major practice journalism in all media with emphasis on clear, effective writing and presentation within tight deadlines. They build essential skills such as interviewing, research and revising.

Students use freedom-of-information legislation, update their photography skills and employ social media to research and publish their work, including a weekly blog on journalistic issues. They propose, research and write stories in daylong sessions, and they are encouraged to sell their work to appropriate news organizations.

Students also study non-fiction work including books and video documentaries. They organize their resumes and online portfolios in preparation for work placements and employment.

Media Production Major

For the Media Production Major, career possibilities are abundant in both television and radio. Graduates obtain positions in production, on-air and creative services in both sectors.

Public Relations Major

The public relations major is prepared for managing all aspects to communications for a non-profit organization in the arts or social sciences, or working in corporate or government PR departments. In all areas there are growing opportunities online.

Red River Radio

Red River Radio is RRC’s online station for students to listen to today’s hits and get up to speed on what’s happening on campus. The station is also a training ground for students in the Creative Communications program. They learn how to host, program and produce both music and news/talk format radio through a combination of assigned course work and extracurricular volunteering.

Any RRC student can host a show on Red River Radio and should contact Dan Vadeboncoeur at dvadeboncoeur@rrc.ca for more information.

Listen to Red River Radio →