Grad profile: Matt Best (Business Administration, 2008)
Matt Best always figured he had a future in marketing.
But it wasn’t until he took the lead role on a class project at Red River College that he knew for certain he could make a career of it.
“When I got to Red River College, I quickly realized that marketing was one of my passions,” says Best, 24, a former Winnipeg resident who now calls Calgary home. “After having the opportunity to work on the Entrepreneurship (program) practicum as the leader of my marketing group, I also realized that I was good at it.”
These days, Best works as Coordinator of Consumer Engagement for TrojanOne, a Canadian marketing agency with offices in Vancouver, Calgary, Toronto and Montreal. In addition to running the Calgary office, Best also contributes to marketing efforts for a roster of blue-chip clients, among them Canadian Tire, Mattel, Coca-Cola and Bank of Montreal.
“We’re pretty much your one-stop-shop for everything,” says Best of TrojanOne, a company he first became involved with through an internship with the University of Lethbridge (where he’s currently pursuing a degree in Marketing). “Our vision is to get our clients promoted, so that’s what we strive for in everything we do.”
Raised in Charleswood — where he was active in sports like hockey, golf and lacrosse — Best got his first taste of the marketing world through high school business classes he enrolled in as a teen. He spent a year in Vancouver after graduating Grade 12, but returned to Winnipeg in time to sign up for RRC’s Business Administration program in 2006. Read More →