Marketing Toolkit

The communications elements used to convey Red River College Polytechnic’s identity help to define its organizational image and brand — the way in which RRC Polytech is perceived.

We’ve put together a collection of some of our most frequently used assets so you can get familiarized with the Red River College Polytechnic visual identity and brand. They provide a reference point for the creative production of external marketing materials, as well as formal internal communications, such as reports and correspondence.

Logos

The RRC Polytech logo should always be used prominently on all College materials, both public-facing and internal, in one of its approved variations.

Colours

Red River College Polytechnic colours convey brightness, youth, and progressiveness. There is a primary colour palette containing very saturated colors, a secondary palette containing more subdued colours, and a grey palette. All of the colours have been selected specifically for their design versatility.

Downloads

Colour Palette (for Adobe software)

Photos, Imagery and Backgrounds

Learn more about our library of photos, access our photo consent form and download backgrounds to use in online meeting software.

Typography, Templates and Signage

Find out more about font options, learn how to create an email signature in the correct format and download templates for common documents and signage.

Video Standards and Production Guidelines

The Marketing and Web Presence department has developed video standards to ensure consistency across our many platforms. See production tips and guidelines for creating short-form video content intended for social media streams such as Instagram, Facebook and YouTube.