Program Explorer

Commerce Industry Sales and Marketing

Plan perfect partnerships and lead your team to sales success.

Develop the professional communication, sales and marketing skills needed to network effectively, plan strategically and create successful business partnerships.

This program develops the knowledge and personal selling skills you need to build and maintain long-term partnerships and achieve sales success. The Commerce Industry Sales and Marketing program focuses on the selling function of marketing and its relation to overall marketing strategy, emphasizing a needs-satisfaction philosophy and strategic selling techniques.

You will develop selling skills through experiential learning, oral presentations and salesperson-customer roleplay. You will also study the various functions of marketing, strengthen your interpersonal skills and develop the persuasive communication strategies you need for success in sales. Through career and personal development courses, you will explore the business world, focusing on areas that interest you and align with your career path.

You will also spend one week with a sponsoring firm, researching the firm’s sales and marketing strategies and building industry connections.

  • Program Type
    Full-time
  • Credential
    Certificate
  • Annual Intake
    Fall
  • Location
    Exchange District Campus
  • How to Enrol
    Application required
  • Application Type
    Regular admission
  • Program Length
    1 year
  • Indigenous Pathway
    Program pathway available to Indigenous learners
  • International Program
    Open to students from around the globe

Experience a Polytechnic Education

Full-time Delivery: Something New Every Term

In this program, you will develop the knowledge and personal selling skills you need to build and maintain long-term partnerships and achieve sales success.

TERM 1

Build practical skills and gain experience in sales and marketing, business-to-business sales, marketing software and communications.

TERM 2

Further your skills in communication, marketing, business-to-business sales, business law, customer relationship management (CRM) software and sales management.

Employment Potential

Prepare yourself for career success

Potential Grad CAREERS

  • Sales associate
  • Marketing assistant
  • Territory manager
  • Account manager
  • Sales representative
  • Account executive
  • Sales assistant
  • Customer service representative
  • Business development manager
  • Marketing coordinator
  • Sales coordinator
  • Sales consultant
  • Business development representative
  • Sales manager

AFFILIATIONS AND ACCREDITATIONS

What to Expect in This Program

Get Prepared for the Future of Work

Excel with small class sizes, practical learning and experienced instructors, all focused on your success. With an employer-driven education, you won’t just be ready for a career – you’ll be prepared to stay in front of what’s ahead.

Grow your network and build connections with industry professionals.
Attend our Directions Business Conference and build industry connections while applying business etiquette skills.
Study in state-of-the-art facilities at the heart of the Exchange District.
Build versatile skills, transferable across industries and organizations.
Develop professional communication skills – vital for success in any sales, marketing or business venture.
Employers come directly to RRC Polytech to connect with and hire Commerce Industry Sales and Marketing grads.
Work together on team-based projects, building the critical collaboration skills employers desire.

Graduate Success

Commerce Industry Sales and Marketing students build the skills and confidence needed to start working and growing their careers quickly. Employers frequently network with RRC Polytech students, and grads often find employment in positions related to their training right after graduation, with many moving into leadership positions.

The statistics below represent the opinions and employment statuses of this program’s recent grads. They were retrieved from the 2019-2020 RRC Polytech Graduate Satisfaction and Employment Report.

100% – SATISFIED WITH RRC POLYTECH EDUCATION

RRC Polytech’s focus on industry connections, applied learning and state-of-the-art facilities means you receive a modern education that prepares you for a successful career and life-long growth.

100% – RECOMMEND PROGRAM TO OTHERS

Dedicated instructors, fantastic student supports and close industry connections mean you’ll have an exceptional student experience and gain the confidence and skills to succeed after graduation.

100% – CONSIDER INSTRUCTORS KNOWLEDGEABLE

Program instructors aren’t just highly educated; they have the business experience needed to provide engaging, up-to-date learning opportunities.

“My time in the Commerce Industry Sales and Marketing program provided me with many basic administrative skills that prepared me to manage my [family-owned] shop.”

Michel Douchant
Long & McQuade Musical Instruments

“I was able to further advance my sales and communication skills, get a certificate recognized by the Canadian Professional Sales Association (CPSA) and generate a network to build a career after graduation. […] It has been one of the best investments I have made.”

Valeriy Bolgarov – Logistics Manager
Coghlan’s

Who Should Enrol?

Turn your talents into academic success

As a Commerce Industry Sales and Marketing student, you are a self-starter and collaborator with strong communication and interpersonal skills. Your creativity is an asset, especially in marketing.

Students that excel in this program often share these interests, skills and personality traits.

PERSONALITY TRAITS

  • Adaptable
  • Challenge-driven
  • Detail-oriented
  • Ethical
  • Results-oriented

SKILLS

  • Collaboration
  • Enthusiasm
  • Integrity
  • Listening
  • Problem solving

INTERESTS

  • Sales
  • Marketing
  • Entrepreneurship
  • Communication
  • Management
  • Leadership
  • Account management
  • Sales management
  • Business

All the Information You Need

MAKE AN INFORMED DECISION

ADMISSION REQUIREMENTS

Ensure signup goes smoothly and understand program requirements before registering. Review required documents and procedures to make sure you’re prepared to enter this program.

LOCATION, DATES AND FEES

Start planning with peace of mind and get the information you need on one easy-to-find page. Review start dates, locations, book and equipment costs and program fees.

SCHOLARSHIPS

Celebrate and motivate your learning. Whether you’ve sprinted through the first term or just received your acceptance letter, find a variety of bursaries, scholarships and awards.

OTHER INFORMATION

Explore our Catalogue for more detailed information, including a program outline, course descriptions and everything you’ll need to plan and prepare for your future success.

DATES AND FEES

Start preparing with peace of mind. View information about courses and sections, including locations, delivery methods and costs. It only takes minutes to register and further your future.

LIST OF COURSES

Plan out your preferred learning journey. Review a summary of this program’s courses to discover what you’ll learn and how an RRC Polytech education will help your career.

ADMISSION REQUIREMENTS

Ensure signup goes smoothly and understand program requirements before registering. Review required documents and procedures to make sure you’re prepared to enter this program.

OTHER INFORMATION

Explore our Catalogue for more detailed information, including a program outline, course descriptions and everything you’ll need to plan and prepare for your future success.

Begin Your Journey

Get Started with RRC Polytech

Apply Today

Your future is within reach, and we’re here to help you achieve it. Experience industry-focused opportunities available at RRC Polytech and develop the knowledge and skills to grow, lead and excel in your future career.

FINANCIAL AID

Support yourself while pursuing your RRC Polytech education. You may be eligible for loans, grants and bursaries to help tackle your financial needs.

CONTACT US

Whether you’re diving into a new career or still planning your first steps, we’ll find you the right support for any point in your learning journey.